PRINT ADS

PRINT ADS

Close-up of a colorful brochure with various advertisements and information pages. The visible sections include advertising for a salon, a floral shop, a cannabis dispensary, a furniture store, and a home decor store, with images, addresses, and descriptions.

While working as the Advertising Designer for Saratoga Publishing, I had the opportunity to create work for more than 40 clients . With at least 40 ads appearing in each weekly Saratoga Today issue, the role required strong organizational skills to manage multiple projects simultaneously, as well as the flexibility to develop designs for new clients on tight deadlines. While balancing newspaper ads, I would also have to design for Saratoga TODAY’s seasonal Simply Saratoga Magazines.

Each new client brought a creative challenge. I gained experience working within strict brand guidelines when needed, while also developing visual identities for small businesses that were beginning to establish their branding.


A graphic designer's illustration of a pencil transforming into a colorful, flowing wave.